
ElayaLuxe
A luxury Shopify boutique for ElayaLuxe in Surrey, BC: certified authentic watches and fine jewellery, brand-and-model collections, price-on-request enquiries and custom request, sell and trade flows.
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An online store has one job: turn visitors into orders, or into the conversation that leads to one. We design and build online stores for businesses in Surrey, across the Lower Mainland and elsewhere in Canada, and choose the platform to fit the business: Shopify for most product ranges, WooCommerce inside a WordPress site, Webflow for a lean catalogue, or a custom build when the selling model does not fit a template.
The stores we have built show the range. ElayaLuxe, a Surrey luxury jeweller, hides every price and routes each piece to a price-on-request enquiry, with separate pages to sell, trade or source a watch. ShopBerbeR is a multi-vendor marketplace where sellers register themselves and run their own storefront. Floor Warehouse, a Burnaby flooring distributor, lets buyers filter by collection or by floor type and compare the specs of every floor.
Behind the storefront we build the parts that keep the money right, the way our own software does: card payments through Stripe, each payment counted exactly once, receipts that send themselves, and a catalogue your staff can quote from. Getting those sales into your books is a service of its own, QuickBooks and Stripe automation, built on the flow our own invoices run through. You review every design in a private client portal, and the scope and estimate come in writing before any work begins.
What we have built
The stores are client work, each told in its published case study. The payment and catalogue lines are live in NameCRM, the client system our agency runs on, and in iFloor, the system a Richmond flooring store runs on.
For our clientsBuilt for the businesses we work with
See all our case studiesElayaLuxe's Shopify store hides every price, and each piece carries a Price on Request button beside Call for Pricing, so a specialist quotes the live market rate.
Read the case studySelling, trading and sourcing a watch each have their own page, because each needs different details: the trade form adds the watch the client wants in exchange, the sourcing form a budget range and timeline.
On ShopBerbeR, sellers register themselves, get their own storefront and manage products, orders and payouts from a store manager dashboard, while shoppers get order tracking and AI review summaries.
Read the case studyFloor Warehouse's All Products page puts thirteen filter buttons down the side: All, the four floor types and the eight collections. Every product lists the specs a buyer compares.
Read the case studyHomeowners compare floors before visiting a showroom, and dealers apply for an account on the contact page, so a distributor that sells through dealers serves both from one store.
Holy Vibe's Shopify store lets customers mix and match pieces into a complete set before ordering, with Stripe checkout, client reviews and a logo our team designed.
Read the case studyIn NameCRMThe CRM we built and run our own business on
See NameCRMStripe events are verified and stored before they are applied, so a payment is counted exactly once and a paid order never flips back to unpaid.
Clients can keep several cards on file, Stripe holds every card number, and the default card changes only for a good reason, such as expiry or two failed charges.
A factual receipt goes out automatically once the money settles, exactly once, and never claims a card was charged for an e-Transfer.
In iFloorThe system a Richmond flooring store runs on every day
See iFloorThe store's Shopify catalogue was imported into iFloor, so staff quote in the showroom from the same products the store sells online.
Each product carries its collection, colour, brand, price per square foot or box, cost and margin, and every order line shows its margin live as staff type.
A public page lets a customer check an order with its number and the last 4 digits of their phone, and staff can share a tracking link.
How we work
The team behind Nametech has built websites and software since 2014. Every build follows the same five steps, from a one-page website to a CRM.
Book a Free AssessmentThirty minutes on how work moves through your business today, your website and your tools, then a plain answer on what we would build first.
A written scope and estimate that says what is included and what is not. Nothing starts until you approve it.
We build in small releases you can try as we go, and every release passes our automated tests before it reaches you.
Your records moved in and checked, your team shown how it works, and the switch made on a day that suits you.
Fixes, updates and new features after launch, shipped as small releases with the same tests behind every one.
Case studies

A luxury Shopify boutique for ElayaLuxe in Surrey, BC: certified authentic watches and fine jewellery, brand-and-model collections, price-on-request enquiries and custom request, sell and trade flows.
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A multi-vendor marketplace for shoppers in Canada and the US, built on WordPress and WooCommerce, with vendor storefronts and dashboards, secure payments, order tracking and AI review summaries.
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A Webflow store for Floor Warehouse, a Burnaby flooring distributor, with laminate and vinyl plank collections, the specs buyers compare on every product and Stripe checkout.
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A Shopify jewellery store for Holy Vibe, with category browsing, mix-and-match sets, client reviews, Stripe payments, SEO and a logo designed by our team.
View projectRelated Services
Shopify stores and themes, customized on a copy you preview first.

Found on Google, in Maps and in AI answers, and measured in Search Console.

Operations software for orders, invoicing and QuickBooks Online, built around how you work.

Areas we serve
From Surrey, we build e-commerce websites for shops and distributors in Vancouver, Burnaby, Richmond, Langley, Delta, Coquitlam, New Westminster and White Rock, and for brands elsewhere in Canada that sell online.
FAQ's
It depends on your catalogue, your team and how you sell. Shopify suits most product businesses and is simple to run day to day. WooCommerce fits a store that lives inside a WordPress site, and Webflow a lean catalogue. A custom build is right when your pricing or workflow does not fit a template.
Yes. ShopBerbeR, a Canadian marketplace serving Canada and the United States, runs on WooCommerce with a full multi-vendor system: sellers register themselves, get their own storefront and manage products, orders and payouts from a store manager dashboard. Shoppers get order tracking, star ratings and AI-generated review summaries on product pages.
Yes. ElayaLuxe hides every price and routes each watch or piece of jewellery to a Price on Request enquiry, so a specialist quotes the live market rate. Custom pieces, sell requests, trades and sourcing each have their own form, because each needs different details before anyone can give a quote.
Yes. For iFloor's first store, the Shopify catalogue was imported so staff quote in the showroom from the same products the store sells online, and each product carries its cost and margin. We look at what your catalogue should feed, such as quotes or orders, during the free assessment.
We stay on. New products, fixes and improvements are made as small changes you can preview first, and our SEO and social media services can bring customers to the store once it is live. What care after launch covers is written down before it starts, like everything else we do.
You do. The design, content and code we make for your store are yours once the project is paid, and the customer and order records are your business records. We set up the platform and domain in your name, or run them for you and transfer them whenever you ask; the written scope says which.
The price follows the catalogue and how you sell. A Shopify store is a smaller job than a multi-vendor marketplace or a store with trade pricing and quotes. Platform subscriptions and payment processing fees go to the platform, not to us. After the free assessment, a written estimate gives you the full build cost before you commit, with GST added on top. Call 604-900-2060 for pricing, or read how our pricing works.
It depends on the catalogue and the features, so we do not publish a standard timeline. Product data is often the slowest part, so having photos, descriptions and prices ready shortens it. The written estimate after the free assessment sets out each phase, and you preview the store in your private portal before it goes live.